Friday, March 28, 2008

Twitter

Have any of you discovered Twitter yet? What a fun social network where you can post one liners every minute if you really wanted to.

Through the Web or mobile, you can let all your followers know what you are doing or share a blog post, article, video, song or just your thoughts on the day. It is such a simple site but fun and keeps you connected to others on the net.

So if you haven̢۪t discovered Twitter yet, come on over and start Twitting and make some new Twitter friends!

Thursday, March 27, 2008

Sleep Apnea Newsweek Article

Congrats and Mazel Tov to my friend and co-founder of PB Vixen Ralph Greco Jr. for getting an article published in this week's Newsweek about Sleep Apnea.

This is a wonderful credit as well as Ralph finding out he has severe Sleep Apnea after 25 years. Finding out has changed his life and outlook as well as staying awake throughout the day doesn't hurt either. :)

A big Hazaa to Ralphie and check out his article!

Sleep Apnea Article

Wednesday, March 5, 2008

Searches and SEO

I am not sure how many people realize that when they are conducting a Google, Yahoo or MSN search, they are logged into their account. If you have a gmail account, when you do a Google search, do you realize that Google knows where you are located and structures the search for that area?

For example, if I am signed into my gmail account and do a search for “Pet Sitters,” the results that pop up are usually ones located in Arizona though I never used the word Arizona or AZ in my keyword search.

For anyone providing SEO services, there are different markets to consider when creating an SEO campaign for your clients Websites. Some SEO’s will use state or city sub-domain names so when particular individuals in a specific area are searching for services or products, their site will come up in the results.

Ah, how tricky the top search engines can be!

SEO for Dummies

As I do not know if this book has been written or in the works, I have decided to share a small part of my knowledge about SEO. If you are doing a search and you type in your Website name to search, you SHOULD show up in the search engine results. If you don’t show up, then you need to contact your online marketing firm or contact us to take over the campaign.

The real achievement is if your Website shows up in the search results when certain keywords or phrases are searched. Think about it, how many people are really searching for your name? I mean besides maybe old friends or ex’s, who else honestly would be searching for Lisa Weinberger?

Do you get the point? You want search results to draw potential clients to your Website and hope your site will convert the visitor into a new client or sale. A Website is only a strong tool if it can be found by potential clients. Online marketing and SEO copy needs to be performed and executed and the minimum amount of time to start seeing results is three (3) months.